- http://www.atburger.com (down; see Internet Archive version from 2011)
The eponymous @burger isn't a bad burger, for a fast food burger. But it's a bad value.
David Crawford, senior vice president of marketing for Big Boy, said the closing of the restaurant is probably the end of the @burger brand. "This was an experiment," Crawford said. "We had a lot of learnings from it and some of those could potentially be used at Big Boy."