Social Media

This will be a page for information about and discussion regarding the CUWiki social media strategy. Platforms considered: Facebook and Twitter

Purpose:

spread word about wiki through users' existing social networks - networks work, y'all
promote public discussion of wiki in slightly more friendly format than discussion page on wiki?
draw attention to wiki content/updates/needs - you make or want a page? post/tweet about it!
outreach to more community groups through their own FB/Twitter presences

To-Do List:

establish Facebook presence as either group or page - feedback needed for this decision!
~~establish Twitter presence and develop list of hashtags~~
contact other wikis for advice on social media usage UPDATE: Nobody respoooooooonds
add social media references to other publicity materials, once established

Facebook

Our Facebook page is located here.

Potential Uses for Facebook

posts promoting CUWiki in general - information about project
posts promoting specific content (new, interesting, current, seasonal)
posts suggesting content or edits (missing/incomplete/incorrect pages, stubs, pages that need photos, etc.)
easy way to spread word rapidly (liking, sharing)
sharing posts from local entities with added links to wiki pages/suggestions for wiki updates

Potential Pitfalls/Issues with Facebook

'group' or 'page?' Group allows adding of members and mass messaging, more direct ways to share - but pages allow to post as CUWiki, not just as a user; also, access to analytics. Page describing differences between groups and pages: Groups vs. Pages
access and administrators - Do we have a small number of administrators with access to account info, or do we share it? Few admins means social media presence might tank as people move on - open access might invite abuse. Could create email address and password to create account and share it on this page, if we decide to keep it open.

Twitter

It seems there is actually already a Twitter account for the CUWiki, but it isn't mentioned anywhere actually on the wiki, and I have no idea who runs it. They should get in touch via this page, so we can collaborate and plan.

Potential Uses for Twitter

much the same as Facebook, also retweeting of relevant tweets, replies to mentions and DMs
establishment of hashtag for easy reference - #cuwiki isn't in use by anyone else, let's snap it up!
real-time updates in event of technical issues (heaven forbid)

Potential Pitfalls/Issues with Twitter

issue of access again - who will be able to do @replies, tweet from account, etc.

Champaign-Urbana