Old Address: 40 Church Street
Other names: Fortune and Son Funeral Home, Keough Funeral Home
The Fortune-Keough Funeral Home began as A. Fortune & Company, established in 1892 by Antoine Fortune, as a furniture and decorating supply store originally located at 65 Broadway. As the cabinet makers employed in the furniture business had the necessary skills, they were called upon to build caskets. In time, a mortuary business arose from the casket building business. In 1991, they merged with the Keough and Son Funeral Home.
Adirondack Daily Enterprise, July 5, 1991
SL funeral homes to merge on Monday
By KATHLEEN SCOTT
Enterprise Staff Writer
SARANAC LAKE — Following close to a century of operating independently, Saranac Lake's two funeral homes will officially merge Monday to form the Fortune-Keough Funeral Home, Inc.
Changing trends in the funeral home industry have led members of both firms to believe that the future needs of the Keough and Son Funeral Home and the Fortune Funeral Home would best be met by joining. The merge has been under consideration for some time, according to a joint statement released by the firms today.
"We look forward to providing continued, quality, professional, personalized service, as a team of dedicated professionals serving you in a facility designed to meet your needs of the future," the statement read.
Full-time daily service will now be provided by Andrew J. Fortune, Jr., Brendan J. Keough, and Michael K. Ryan. The day-to-day support service, along with the daily staff, will be given by Ronald B. Keough and Andrew J. Fortune, Sr.
Ronald Keough will be responsible for the firm's pre-need planning service. He and Andrew J. Fortune Jr. will also provide monument service.
Funeral facilities for the joint operation will be located at 40 Church Street, where the Fortune Funeral Home is currently located.
The funeral home directors decided that the current Keough and Son facility at 20 St. Bernard Street would be more easily adapted into another business or professional space and could be leased out. Plans to expand the 40 Church St. facility are set as a new chapel is expected to be finished by the end of the summer.
The Fortune-Keough Funeral Home can be reached by calling either of the current funeral home phone numbers, 891-3613 or 891-2414.
The support groups presently sponsored by the funeral homes — Bereaved Parents and Lift — will continue under the merger.
Any pre-need plans that have been previously selected at either of the firms will remain unchanged and valid under the joint venture.