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7-Eleven is a 24-hour convenience store chain.
July 11 is "7-11 Day," when stores offer up to 1,000 customers a free 7.11-oz Slurpee.
12 stores were transformed into Kwik-E-Marts in anticipation of The Simpsons Movie. 7-Eleven stores featured Simpsons-inspired products: KrustyO's Cereal, Squishee drinks, Buzz Cola, Pink Movie Donuts, and Radioactive Man Comic Book Edition #711. The promotion ended August 1, 2007.